| Location: L’Occitane Store, Timisoara |
| Date: August 1st, 2008 |
| Assignment: Mark the new L`Occitane store opening through a memorable brand experience aimed at potential clients, local press and the large audience. |
| Objective: Generate brand awareness at the local level. |
| Results: “Nothing similar was ever organized in Timisoara! Congratulations!”- bypasser “A very creative concept, congratulations!”- guest |
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