Innovative technology deserves no less than innovative advertising. And, sometimes, innovation may come from reinventing a classic, like the 60′ movie “How to Steal … Read More
25/08/2011 The Video Art of Brand Storytelling
22/08/2011 Guerrilla Marketing Art Installation
“Newcastle Brown Ale is all about breaking conventions. It’s a dark beer that’s surprisingly easy to drink. And this campaign is all about doing something … Read More
10/08/2011 Film Craft for a Global Cause
For the past 50 years, the World Wide Fund for Nature (WWF) has put a great deal of effort and creative inspiration into halting and … Read More
27/07/2011 Creativity Starts with a Blank Canvas
Many drinks are simple products, a few go beyond this status with experiential marketing. The latter are those that interest us, like ABSOLUT BLANK … Read More
“Design. It’s in our DNA. It’s why we believe that a boldly designed car deserves a boldly designed world. A world that lives … Read More
19/07/2011 3D Projection Mapping
Here are some of the most amazing 3D projection mapping videos we came across these past few months. These set the standard for a wide … Read More
13/07/2011 Sound Design in Film Craft
Shortlisted for a Film Craft Lion in Sound Design and Special Effects & Computer Graphics, this spot for Canal+ is to be watched with the … Read More