Audi Q7 Launch Event (2006)

Brief
Design a highly memorable launch event of the first Audi SUV introduced on the Romanian market.

Objective
Approach a new niche of potential customers by distinctly conveying the Audi Q7’s positioning.

Activation
Wrapping of the brand’s values and of the new model’s unique features around a unifying concept between city glamour and wild life.

Results
• Over 500 guests, including VIPs

‘The central launch event of the Audi Q7 was as impressive as the car is – and this with a large contribution from Funky Business. An exceptional event, with record timing and real professionals that worked on it!’ – Marketing and Communication Porsche Romania