Funky Business - Experience Design in Marketing & TV / Film

Creativity requires the courage to let go of certainties.
ERICH FROMM
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02 PROJECTS

18/09/2010 Teasing Campaign (2010)

Posted by Funky Business at 10:00
Sep 182010
LG Electronics Teasing Campaign (2010)


Objectives
• Increase sellout through an improved in store and online communication of the LG No Frost technology
• Incite … Read More

18/09/2010 Cat costa linistea? Integrated Marketing Communications Campaign (2009)

Posted by Funky Business at 10:00
Sep 182010
LG Electronics ‘Cat costa linistea?’ Integrated Marketing Communications Campaign (2009)


Challenge
Raise customer awareness and increase the demand for LG Inverter Direct Drive washing machines, … Read More

18/09/2010 LG Electronics LG CAC Dealers' Meeting (2009)

Posted by Funky Business at 09:57
Sep 182010
LG Electronics Air Conditioning Dealers' Meeting (2009)


Challenge
Create an exclusive brand experience to inform and reward LG Electronics industrial air conditioning dealers.

Activation
Original … Read More

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