Funky Business - Experience Design in Marketing & TV / Film

Creativity requires the courage to let go of certainties.

12/06/2011 We Also Print on Paper...

Posted by Funky Business at 22:39
Jun 122011

How would you react if, instead of receiving just another cool flyer from a printing company, you’d be offered a free pizza… with the topping printed on the dough? *Consider the fact that you were to get an actual free pizza by commenting on the campaign :).

This is how Grafica Art Center from Sao Paulo approched the local advertising agencies aiming to stand out from the other 40 printing companies in town:

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by Giovanni+Draftfcb.

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